I developed a series of service narratives for Altura Associates, an energy efficiency consulting firm, that are geared for both technical and non-technical decision makers and that highlight the firm's key benefits and differentiators.
I worked with Rail Yard, an online marketplace that connects commercial building owners and tenants with technology services, to produce an article for building owners about the growing importance of technology connectivity in commercial spaces.
Praxent develops websites, mobile apps and integrated systems that enable businesses to scale up and achieve breakthrough results. I developed messaging for a case study about a mobile-responsive web portal Praxent developed for NORCAL Mutual to handle the agency's increased service call volume after an acquisition.
I produced a series of case studies for Concur (now part of SAP) that illustrate how the company’s expense software enables growing enterprises to cut costs and simplify expense management.
D&S Community Services has been providing resources for individuals with intellectual disabilities for over 20 years. I worked in collaboration with SiteGoals web design agency to optimize the D&S Community Service website and reflect the world-class support their staff and facilities are known for. The project included content strategy, site navigation, page architecture, and content development.
In recent years McLane Company, one of the nation's largest grocery and foodservice supply chain providers, has made significant investments in customer technology solutions. I worked with the communications team and PR strategist to develop a press release about the company's new mobile app ahead of a high profile industry trade show.
First Crush Tastings, one of the largest experiential marketing agencies in Texas, needed a refreshed web presence that showcased its customer-first approach and market reach. I provided messaging strategy, site architecture and developed all site content including case studies. www.firstcrushtastings.com.
Farbest Brands, one of the nation's most respected food ingredient suppliers, is known for excellent service and longstanding customer relationships. As part of the company's website redesign, I interviewed the executive team and crafted bios that explain how their expertise supports the customer experience.
I developed feature articles about Saint Leo University alumni for Achieve, a print magazine that provides prospective graduate students an in-depth look at the university's educational offerings and core values.